Wearable Tech - Trends for 2016

Wearable Tech - Trends for 2016 Wearable Tech - Trends for 2016 from Scott Eggertsen 1. THE STATE OF WEARABLES Scott Eggertsen2.

WHY ARE YOU WEARING THAT? • It’s a complicated market. • How can we learn from previous failures?

• How can marketers capitalise?3. • In 2019, 245 million wearable devices will be sold (CCS) • The term fails to explain the complexity of the market WHAT’S THE LATEST?

4. .....